Demos of wholesome dog food at Crufts

The world's biggest dog show is being held at Birmingham's NEC from 9^th to 12^th

March, at which Paleo Ridge is holding exclusive 'live mincing' demonstrations, to show potential customers exactly what goes into popular products, such as Paleo Plus Totally Duck and Classic Lamb Breast and Heart.

Dogs competing at the event can attend the demonstrations and sample the food for themselves. Raw feeding experts will be on hand to explain more about the healthy and sustainable products.

Esther Logue, Content and Communications Manager at Paleo Ridge, said: “We are so excited for Crufts and can’t wait to show people how our food is made.”

“It may seem unusual to showcase live mincing demonstrations at a dog show, but what better way to show just how clean and healthy Paleo Ridge raw dog food is. Food doesn’t get more fresh than this, so we expect to see a lot of wagging tails on the stand."

The Paleo Ridge stand is number 48 in the NEC's Hall 4, and the firm will also be selling frozen raw dog food on the stand and a chance to pre-order for existing and new customers.

Paleo Ridge is the UK’s industry leader in the manufacture of raw dog food, recently launching four brand new treats. Ideal for dogs aged over 12 weeks old, the new naturally dried treats are ethically and sustainably sourced in line with the company's strong and recognised ethos on environmental sustainability.

The new treats will be available to try at Crufts and to purchase at an exclusive price. Dogs will certainly want to sniff around the stand as soon as they reach Hall 4.

Will Green, Director of Sales and Marketing at Paleo Ridge, said: "Our Classic Treats range is a popular and healthy way to treat your dog, and we are thrilled to offer four new products. We are very excited to showcase these at Crufts and encourage all dog owners to stop by the stand to find out more about how delicious and sustainable our products are.”