We are delighted to announce the launch of our brand new website designed and developed by web designers Mud.
The website has been developed with raw dog food customers in mind; ensuring mobile compatibility; whilst also updating the look and feel to more accurately reflect the quality and values of the company. The new website is part of the ongoing development at Paleo Ridge that has seen the product packaging, logo and overall brand evolve over the past year.
Notable developments include:
- New Branding - to more accurately reflect the quality and standards of the company and products
- Raw Feeding Advice Section - a library of advice written to help dog owners safely and successfully feed raw
- Product Filter - a live filter that helps dog owners find the perfect food for their pups
- Advanced Product Pages - we have updated our product pages to include as much helpful information as possible
- Pawfessor Herbie - our helpful assistant, shown throughout the website to help customers with his pearls of wisdom
- Feefo Integration - we have integrated Feefo throughout our website, so customers can see feedback from real customers live on site
- Integrated, On-Page Checkout - we have switched to Stripe payments to make checkout as easy as possible for our customers
- News Library - a new filterable news library, so you can keep up to date with our latest developments
- Stockists Map - a live, region-by-region map, to help customers find their nearest stockist
As well as a number of improvements to help customers to find all the information they could need to make the switch to raw dog food.
The launch of our new website signals our continued dedication to our customers’ needs. The new site includes all the favourite features of the old site, with plenty of new capabilities that enhance our customer's experience. Our agency (Mud) have helped us to achieve our vision of a website that is truly customer-focussed as well as representing the quality of the company and our products.
Will Green - Ecommerce Marketing Manager at Paleo Ridge
