Paleo Ridge, the UK’s leading producer of high-quality raw dog food, is proud to announce a packaging refresh for its popular Essentials range. Customers will soon see their favourite meals arriving in brand-new eco-friendly tubs, marking another important step in the company’s ongoing sustainability journey.
The packaging update follows a series of major upgrades to Paleo Ridge’s production facility, including the installation of a new, state-of-the-art machine. This investment enables the business to increase production efficiency while also enhancing the strength and durability of its packaging.
Tyler Daly, CEO of Paleo Ridge says, “At Paleo Ridge, we are constantly looking for ways to improve our service and sustainability efforts, without compromising on the exceptional quality our customers have come to expect,”
Will Green, Director of Sales and Marketing says, “Over the years, we’ve carefully listened to feedback from our customers regarding our cardboard packaging. We understand that, at times, the boxes have become soggy or prone to leaking. While we remain committed to avoiding plastic packaging for ethical and environmental reasons, our new tubs offer the perfect alternative; sturdy, leakproof, and recyclable.”
Importantly, while the packaging has been refreshed, the product inside remains unchanged. Customers can continue to enjoy the same trusted recipes, made with ethically sourced ingredients and balanced nutrition, now delivered in a more sustainable and practical format.
As part of the redesign, the new tubs will feature a clean, simplified label, replacing the previous cardboard sleeve. This small but impactful change will reduce waste and streamline production, helping Paleo Ridge maintain strong stock levels and further lower its environmental footprint.
Customers will begin to see the new packaging in their orders over the next few weeks as Paleo Ridge transition from the old design to the new.
